Spark Blog | Boundless

Master Your Corporate Holiday Gifting Strategy

Written by Boundless | Aug 23, 2024 3:00:00 PM

The holiday season is upon us, and with it comes the opportunity to show appreciation to those who make your business thrive. But holiday gifting isn't just a tradition—it’s a powerful way to strengthen relationships, boost morale, and keep your brand top of mind. At Boundless, we believe a well-planned holiday gifting strategy can make all the difference in creating lasting brand impressions that go far beyond the holidays.

We've broken down the holiday gifting journey into simple, actionable steps so you can breeze through the season stress-free. Let’s dive into each stage of the process to help you master your holiday gifting strategy from start to finish.



Step 1: Lay the Groundwork (August-September)

Sure, it might feel a bit early to be thinking about holiday gifts when you’re still soaking up the sun, but August is the sweet spot for getting started. Early preparation not only helps you avoid last-minute chaos but also allows you to create something truly special.

Start by defining your gifting goals. Think about what you want your gifts to achieve—whether it’s showing appreciation, celebrating achievements, or simply spreading some holiday cheer. This is also the time to get creative with your gift options. Personalization is key—choosing gifts that reflect your brand’s personality and your recipients’ preferences will leave a lasting impact.

At Boundless, we know the power of a well-timed, thoughtful gift. When you begin your planning in these early months, you have access to the best products and customization options before the holiday rush begins. Plus, it gives you the flexibility to explore unique ideas and ensure everything is perfectly aligned with your brand.

Step 2: Secure Your Selections (October) 

By October, it’s time to lock in your gift selections and finalize the details. This is your moment to shine! With your plan in place, you can confidently move forward with ordering, knowing you’ve made thoughtful, strategic choices.

Our team works with you to ensure every detail is perfect—whether it’s selecting the ideal product or nailing down those custom touches that make your gift memorable. And because we’ve been doing this for years, you can trust us to handle any last-minute adjustments with ease.

This is also the time to think about logistics. Have you considered how the gifts will be delivered? Do you need special packaging? Our expertise ensures that every aspect of your gifting experience is smooth and seamless.

Step 3: Bring Your Vision to Life (November) 

November is where the magic happens. Your carefully chosen gifts start coming to life as they move into production. At Boundless, we collaborate closely with our manufacturing partners to ensure that every item is produced to the highest standard.

While we handle the nitty-gritty, you can sit back and enjoy the season. Whether it’s keeping an open line of communication or providing updates on your order’s progress, we’ve got you covered. Our goal is to make sure your gifts are as impactful as they are beautifully crafted.

This is the time to focus on the fun aspects of the holidays, knowing that your gifting strategy is in good hands. Whether it’s the quality of the materials or the precision of the branding, we ensure your vision comes to life exactly as you imagined.

Step 4: Ensure Timely Delivery (Early December) 

Let’s talk about timing. Nothing dampens the holiday spirit like tracking packages and wondering if they’ll arrive on time. That’s why we recommend shipping your gifts in early December—no more scrambling at the last minute or dealing with delivery delays.

By sending your gifts early, you give yourself a cushion and avoid the stress of tracking delays. At Boundless, we handle all the logistics so you don’t have to worry about last-minute hiccups. Whether it’s navigating tight deadlines or coordinating multiple shipments, we’ve got it covered. You can rest easy knowing your gifts will arrive exactly when and where they’re supposed to.

Step 5: Deliver Brand Love Moments (Mid-December) 

Finally, the moment you’ve been waiting for has arrived. Your gifts are in hand, and it’s time to spread some holiday cheer. Whether you’re distributing them at a holiday event or during one-on-one meetings, you’re creating Brand Love Moments™ that resonate well beyond the holiday season.

These moments of connection are what it’s all about. A thoughtful, well-executed gift does more than just bring a smile—it strengthens relationships, boosts morale, and leaves a lasting impression. And those are the kind of moments that define your brand.

The Gift That Keeps Giving

The power of a well-executed holiday gifting strategy goes beyond the immediate joy of receiving a gift. But what does that really mean? Consider these stats from a 2023 holiday gifting survey:

  • 78% of employees reported feeling more satisfied in their jobs after receiving a meaningful gift from their employer.
  • Nearly 60% of survey respondents said they see employee gifting as a sign that their employer is grateful and appreciative of their contributions.
  • Nearly a third of employees said not receiving a holiday gift could push them toward looking for a new job. 
  • 66% of brands surveyed said they participate in client gifting and 68% offer gifts to vendors. 

These numbers show just how impactful holiday gifting can be. When you invest in thoughtful gifts, you’re not just spreading joy—you’re building loyalty, enhancing relationships, and setting your brand up for success in the year ahead.

Take the Stress Out of Holiday Gifting

Holiday gifting doesn’t have to be stressful. With Boundless by your side, you’re not just giving gifts—you’re inspiring brand loyalty, enhancing relationships, and creating lasting impressions. Our team of experts is here to help you craft a holiday gifting strategy that’s thoughtful, impactful, and stress-free.

Ready to make this holiday season unforgettable? Let’s get started! Connect with us today to plan your holiday gifts, and together we’ll create a strategy that truly Inspires Brand Love™.

Interested in seeing our top gift picks for 2024? Fill out this form and make sure to check the box that says "I would like to receive future creative product ideas!"